英语翻译摘 要 本论文主要针对企业面对突发事件在广告中运用的广告表现策略进行分析与阐述,介绍突发事件广告的定义、分类、所

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  • 你好.这样翻译最准确.

    Abstract

    This paper is to discribe and analyze the advertisement strategies used by enterprises in emergencies. It introduces the definition, classification and embedded business opportunities of emergency advertisement and its advantages and risks compared with ordinary advertisement. At last, it gives a primary discription of advertisement performance strategies enterprises used in emergency and the successful emergency advertisements of three enterprises to help people grasp the outstanding tactics, which can also be regarded as plain advices for people to understand and study the performance tactics in event advertisement in the future.

    Key words: emergency, advertisement, entering point