Do it yourself' has become a phrase with growing popularity,commonly abbreviated as DIY as of now.In commerce,DIY products has gradually acquired popularity just like the terminology.Such products usually have lower costs than other comparable products as they cost less to produce since they are not completely finished products,and the fact that consumers could customize them to their likings has become their major attractiveness and competency against their rivals.One of the examples would be IKEA furnitures.The ideas of the furniture industry has been completely overhauled by what IKEA is promoting:lower cost,smaller space,and self-assembly.By packing up the furniture components in its unassembled state,the company could save huge amounts of money by skipping the process of factory assembly,saving storage spaces that would otherwise be occupied by fully assembled furniture,and decrease delivery outputs since many people choose to transport their furniture by their own cars or trucks.It has become a new and modern form of retailing and merchandising with a positive trend and great outlook.
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