With the deepening world economic integration and development, business activities have become increasingly frequent. English as the common language of the world, in business activity also plays a pivotal role. Business English is a special body of the English language. Business English is a branch of English for specific purposes, as compared with ordinary English, there is no essential difference, but with a specific business English "business characteristics." It is in the lexical, syntactic, stylistic, etc. has its own characteristics, and often involves many different areas.
First, the characteristics of Business English
Different from ordinary English, Business English, emphasis is business communication skills, their goal is to use the most accurate and clear business language to communicate with colleagues, bosses and customers the most effective communication and exchange. Another involves a lot of business English advanced Western management ideas and ways of working, including how to cooperate with foreign employees and their means of communication between and so on. Based here, but also contains a lot of business English Western work ethic.
Business English is the English variant of a social function, is the English for specific purposes in a branch of English in business situations in the application. It involves the introduction of technology, foreign trade, investment, foreign contracting and labor service contracts, international contracts, international finance, foreign insurance, international travel, overseas investment, international transport, etc., used by people engaged in these activities, the English referred to as Business English. From General English Business English, and on this basis, complete with common linguistic features of English, but it is common business knowledge and synthesis of English, which has its inherent uniqueness.