摘 要 ：颜色对于我们人类具有极其重要的意义——它是视觉审美的核心,深刻地影响我们的情绪状态.
Pick to:color for we humans have very important sense -- it is the core of visual aesthetic,a profound influence on our emotional state.
平面设计是由图形、文字、色彩等基本要素组成,最终通过色彩来表达.
Graphic design is by the graphics,characters,the color and so on basic components,ultimately through color to convey.
而现今,大多大众化的平面设计都是为商品服务的,例如海报、包装、样本等,由于人们在购物时总是先注意列物体的色彩,然后才注意其形状或其他特征,适当的色彩选择就是为了更好的表现商品、吸引消费者,最终促进产品的销售.
And now,most popular graphic design is for goods and services,such as posters,packaging,sample,because people always look at shopping list,and then the colour of object its shape or other characteristics of attention,the appropriate color choice is to better performance goods,attract consumers,and eventually promote the sale of our products.
据研究,人们对外界刺激的接受,83％依赖于视觉媒介的作用,在人对物体形象第一印象的关键30秒内,色彩总是先映人眼帘,而给人留下的整体印象强烈.
According to research,people foreign stimulates accepts,83% dependent on visual media role,in the person of the key body image first impression 30 SEC,colour is always first reflects people eye,and to make strong the overall impression.
极具有视觉冲击力.
Extremely strong visual impact.