As people economy income increase consumption ideas shift, leisure class foodstuffs division, its products only more and more towards flavor type, structure XiangShouXing even pharmaceutical &nutrient, functional direction. Snack food has extensive market and a huge development potential in the market, but in a wide range of commodities, the past love by consumer, has a long history of traditional local characteristics food under severe challenges. Shaw is one of the youngest bean curd doing business bean curd doing small food production enterprise mainly, its development is also faced with many traditional with other local features bean curd doing the same question. The author shaw old three bean curd doing product marketing strategies, makes every effort for the research on marketing strategy of bean curd doing three shaw and long-term development provide certain theoretical guidance and practical reference significance, and help develop a set of system and maneuverability, suitable for leisure food industry characteristics marketing strategy plan.
英语翻译随着人们经济收入的提高消费观念的转变,休闲类食品部仅越来越多,其产品结构也向着风味型、营养型、享受型甚至功能型的
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